Creative vision & corporate event management to make your brand burn brighter.

Phoenix CreativeAbout Us

To start a movement you need a crowd. We provide platforms that will give your brand the opportunity to move and inspire people to action. In the current climate authentic engagement is the way to build success. Share your values and vision to find your people and be rewarded.


Creating marketing content and experiences that leave an impact require creative vision, a head for detail and an ability to juggle a few dozen balls in the air while tap dancing! We have earned our reputation working with some of Australia’s most successful brands. We work collaboratively with our clients, our community, and their extended network to make the most of their existing resources. We have courageous conversations with our clients to deliver tangible results. Ultimately, Phoenix works to empower, inspire, and deliver memorable moments that engage on a deeper level.

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Creative Director & Founder


Amber Coupe began Phoenix in 2015 with 13 years of experience in the event & marketing sector under her belt. With a burning vision to build a platform for organisations to raise awareness for important causes, through engaging and authentic events & experiences. As we say at Phoenix, “to start a movement, you need a crowd.”


A large driver for Amber has been this desire to create a lasting impression for our clients, but another is the opportunity to create a workplace where staff can thrive by doing meaningful work, in a safe, nurturing, and empowering environment. As a mum of two boys (3 and 1) – one of the appeals of starting her own business was the flexibility to work on her own terms. Now, with a small team its a privilege and challenge for Amber to create this for others.


Client relationships is where Amber does her best work aligning with outstanding not-for-profit organisations including Adopt Change, Children’s Ground, EB Foundation, Second Bite, Pony Up for Good, The Bridge (Disability Foundation) and Camp Quality.


Early on, Amber realised that our approach, standards, passion, and values were desirable not only for NFP organisations but for corporates also – attracting organisations like AMA, Afterpay, BMW, PAUSE FEST, SXiQ, CBA, LiveTilesNYC and Bupa.


It is important to Amber to align with clients that share the same values, objectives and culture– as opposed to simply taking anything we can get our hands on. This strong alignment with our clients creates lasting relationships that Ambers believes will help us make a difference to the broader community over time and our future success as we continue to grow.

Katherine Bishop

Client Services Director & Digital Marketing Lead


Katherine is a confident senior Marketer with a history of success in digital, direct and advertising agencies in Australia, NZ & the UK, with extensive strategic marketing experience coupled with multi-channel campaign implementation and detailed project management skills.


Katherine has proven ability to establish and maintain amazing relationships with Clients and is an outstanding communicator. Self-motivated and outcome orientated, Katherine is a mature and calm professional and a ‘safe pair of hands’ to trust your Event Marketing with.


Katherine brings a further dimension to Phoenix’s offer, now enabling us to design complete marketing campaigns for our Clients around their events; including strategic planning, campaign execution, social media management, public relations and event follow up activities, to provide a deeper ROI from your Events activity.”


Katherine works closely with our Clients to “get under the skin” of their business and deeply understand their customers, industry, unique offer and objectives to then design marketing strategy, campaigns and communications that illuminate, inspire action and deliver tangible results. Katherine takes a partnership approach to her client relationships in the sense that she is motivated to deliver ‘beyond the brief’ making her an asset and an ally to our Clients.

Why Phoenix

With a passion for leaving an unforgettable impression aligned with a deep understanding of how to bring creative elements and ideas to life. We guarantee to blow your guests away with our innovation and creativity.


With Phoenix you can forget about pricey agency fees with minimal effort. Phoenix offer genuine & competitive event and marketing management fees, guaranteed, with maximum effort, senior event managers dedicated to you & strategic advice from our executive team.


We offer and holistic and full service approach. We embed ourselves into the heart of your brand, it will feel as if we are an extension of your team.


Your values, mission & objective will be at the core of everything we do that relates to your brand. We commit to creating event & marketing campaigns that authentically support and reflect who you are.


We provide event, marketing and communication support for a range of well known organisations. We are proud of our growing reputation, our fearless approach to our work, our authentic practices and our incredible experienced team of event & marketing professionals.


Our point of difference lies in our initial objectives, budget and brand consultations. Not simply ‘taking down the brief’, instead identifying where value can be added and where activity can be generated to deliver results against targets.

Get To Know Us

Events and Marketing Management requires creative vision, a head for detail and the ability to management multiple project at any one time. We’ve earned our reputation working with some of Melbourne’s most successful brands, providing virtual and live event services, bespoke event planning, and extensive marketing and social media management.

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Event Management

We offer full service corporate event management for a range of corporate events, charity galas, product launches, openings, Christmas parties and awards nights. We develop unique, stand out events in line with your goals and your brand. We’ve cut our teeth on some big name brands and our happy clients rely on us for our competitive, event management service.

Conference & Congress Management

We provide expert event management for large conferences and congresses. We take care of all aspects of your event. From strategic campaign development to ticketing, micro sites, venue management, speakers, and contracting, we do as much or as little as you require.  

Boutique & Bespoke Events

Phoenix can manage boutique and bespoke events, which includes corporate breakfasts, lunches or dinners, product launches, property development launches, digital hackathons, case study events and private parties. We pride ourselves in our attention to detail and can take care of all the details, end to end event management.

Digital Marketing & Content Creation

Our team can support your business in your digital marketing campaign, we can build, design and deliver and implement all social media content to meet your objectives, including social media management, content creation, Marketo Marketing Automation, Event Program Implementation , Lead Generation & Nurturing campaign strategy and activation.

Virtual Events & Webinars

Phoenix can manage all the logistics for virtual events and webinars, to make sure all aspects are seamless, all technical solutions, live streaming hosting, invitation process right through to delivery. It is important to share your message with your customers no matter where they are in the world.

Partner Acquisition

It is important to align with the right brands, connecting to collaborate and unite can bring life to your campaign to another level. We will work with your team to build an incising and unique offering that can include activation creation, design and execution and prospectus writing to build a strong partner relationships for your event.